William Hill

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William Hill has a betting heritage that spans more than 80 years, and has emerged as arguably one of the most popular and well-known bookmakers in the UK. It has still managed to evolve with the times, however, with the result that it has now branched out online and become a market-leader of cutting-edge, virtual services. From sports betting to casino gameplay, William Hill remains a brand synonymous with value, fairness and fun, interactive gaming.

The attractive website is intuitively navigable. You should be able to find everything you need, helping to make it as simple as possible to play your favourite casino games or place a wide range of bets.

With this in mind, here is a breakdown of the experience you can enjoy online with William Hill:

Customer Service

Operating 24/7 customer service, William Hill is always on hand to help its gamers. With separate UK and international free phone lines, customers can get in touch from all over the world entirely free of charge. More tech-savvy gamers may prefer to send an email including their username and unique account number, while there is also a live chat feature that enables operatives to answer customer queries in real-time. The comprehensive casino and sportsbook websites are also full of helpful information. Checking these out yourself is often all you’ll need to do to find the answer to your query.


Through its 128-bit encrypted website, William Hill enables customers to complete financial transactions in a secure and discreet manner. This type of website is favoured by financial service professionals, so you can rest assured that your transactions and personal details are in safe hands. The brand is also fully licensed by the British Gambling Commission, while Secure Socket Layer (SSL) technology enables you to communicate privately with customer service operatives. You can trust that the highest standards of safety and fairness are maintained, in the bookmaker and casino platforms.

Payment Options

As you would expect from such a long-standing brand, William Hill offers a wide range of payment options to its customers. The easiest and fastest way of funding your William Hill account is through Neteller, as this provides you with instant access to both deposit and withdrawal transactions. William Hill also supports e-wallet transaction methods including Skrill, PayPal, Ukash, Webmoney and eWire, alongside traditional alternatives such as credit and debit cards.

In fact, William Hill probably has the largest range of payment methods on the market. That means everyone will be able to find an option that is convenient for them. The SSL technology that is used for the casino and sportsbook allows you to make deposits and withdrawals with total peace of mind.

Odds and Coverage

Offering a nice selection of betting options, William Hill delivers spreads, money lines and exotics to its customers (among others). It also offers bets across a wide array of sports, including niche activities such as badminton, bowls, ice hockey and handball. There are even categories for wagering on eSports and political events! Of course, all the usual options, such as Baseball, Basketball, Boxing, Cycling, Golf, Tennis, Cricket, Rugby, Soccer, Greyhound Racing and Horse Racing are readily available too. The site also includes a neat feature that enables you to alternate the odds format between EU, UK and US, in order to achieve easier viewing and selection processes.

In addition to excellent sports betting odds, the return to player percentages for casino games are also excellent at William Hill. Across all categories, payouts average an impressive 96.05%.

More Entertainment from William Hill

Not content that simply offer great sportsbetting opportunities, you’ll also find a huge selection of games under the casino tab, Asian-inspired casino games under the Macau tab and games sourced from the famous gambling mecca in Nevada under the Vegas tab. While you can enjoy slots with all of these pages, there is also a dedicated tab called games, which features slots for die-hard enthusiasts. Pages offering diverse bingo and poker rooms round out the offering and ensure that you will always find the perfect game to complement your William Hill betting experience. Everything you need is in one convenient place, and whether it’s spinning reels, table games, instant win games or sportsbetting, this brand has it all.

Is there anything else you should Know?

As one of the UK’s leading high street sports betting brands, customers can rely on William Hill for a safe, seamless and enjoyable performance. New customers can also benefit from our popular Bet £10 Get £30 offer* and is available today. When playing at the casino for the first time, you’ll be able to take advantage of a 100% Match Bonus of up to £300 and in addition 50 free spins. Both of these handsome offers can be used to boost your bankroll, so that you can get winning as quickly as possible.

KQC: 18+. Play safe. New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply. *T’s & C’s Apply

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